Customer care in Records Management
Introduction
The most valuable asset that your company owns is its brand, because this determines whether or not people will believe in your organization’s capabilities and product value to buy what you are selling – regardless of how good your products and services are. A key factor in developing your brand is your customers’ personal experience with your company. There are many ways to improve the customer service experience (personnel training, faster service, etc.). However, one way to improve customer service that you may not have considered is with better records management. Good customer service is all about bringing customers back. And about sending them away happy – happy enough to pass positive feedback about your business along to others, who may then try the product or service you
offer for themselves and in their turn become
repeat customers.”
Course Objectives
- Minimizes the cost of managing records
Records management is a cost-effective way to store information. With the absence of redundant records, time is saved, efficiency is enhanced, and operating costs are reduced. And it allows you to boost your brand through improved customer service. - to enhance customer service for current customers – but this can only happen if you have an effective records management
- keep records and archives so they can be used and consulted: professionalism as well as best practice dictates that archivists and records managers make good provision for their customers.
- Being helpful to customers can make a repetitive and possibly tedious job more rewarding